How about my customization? ——Hot topics and in-depth analysis on the Internet in the past 10 days
With the growth of personalized consumption demand, the whole-house customization brand "Wule Customization" has recently become the focus of hot discussion on the Internet. This article will combine the hot data of the past 10 days and analyze it from multiple dimensions such as brand reputation, product services, and price system to help consumers fully understand the brand.
1. Analysis of popularity trends across the entire network (last 10 days)
| Platform | Amount of related topics | core keywords | Proportion of emotional tendencies |
|---|---|---|---|
| 23,000 items | #我乐customizedQUALITY#, #whole house design case# | 68% positive | 22% neutral | 10% negative | |
| little red book | 18,000 notes | "Actual measurement of environmentally friendly boards" and "after-sales experience" | 59% positive | 25% neutral | 16% negative |
| Zhihu | 430 discussions | "Cost-performance analysis", "competitive product comparison" | 42% positive | 38% neutral | 20% negative |
2. The five core issues that consumers are most concerned about
1.product quality: Hot discussion on environmental protection standards (98% usage rate of ENF-grade boards) and hardware durability test data
2.Design ability: 72-hour drawing production efficiency, number of original design patents (263 in total)
3.price system: The average price of the projection area pricing model is 680-1500 yuan/㎡, and the package discount range is 8-15%
4.Lead time: Average 35-50 days, deferred compensation standard (0.1% of contract amount per day)
5.After-sales service: 5-year warranty coverage rate is 92%, 48-hour response compliance rate is 87%
3. Key data for comparison of competing products
| brand | Average price (yuan/㎡) | design cycle | Warranty period | Board certification |
|---|---|---|---|---|
| I am happy to customize | 880-1200 | 3-5 days | 5 years | ENF/F4 star |
| OPPEIN | 950-1400 | 5-7 days | 3 years | E0/ENF |
| sophia | 750-1100 | 4-6 days | 5 years | E0/Kangchun board |
4. Excerpts from typical user reviews
Positive feedback:
• “The designer fully understood the requirements and the effect after revising 3 drafts exceeded expectations”
• “The installation team is very professional and the edge processing is very meticulous”
• Choose the cost-effective option after comparing 6 brands
Negative feedback:
• Some promotional packages have disputes over additional charges
• Factory order delays during peak seasons
• The measurement error in some stores is >5mm and requires rework.
5. Impact of new industry trends in 2023
1.Smart home integration: Added new embedded electrical solutions (cooperating with brands such as Siemens and FOTILE)
2.Green consumption trends: The proportion of orders for zero-formaldehyde-added sheets increased to 65% (+18% year-on-year)
3.Digital services: The utilization rate of VR cloud exhibition hall exceeded 40%, shortening the decision-making cycle by 30%
Summary suggestions:Wule Customization has outstanding performance in original design and environmental protection standards, and is suitable for consumers with high aesthetic requirements and medium budget. It is recommended to focus on the project details included in the package and require clear labeling of deferred compensation terms. The recently launched light and high-end series (average price 980 yuan/㎡) deserves to be the focus of inspection.
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